Direct Mail Marketing
Direct Mail Marketing continues to hold its place as a staple in most performance marketing campaigns. In a digital focused and instant gratification society, how does this “old-school” channel remain responsive? With personalization, automation, and digital integrations, direct mail drives results that will help grow your business in more ways than you might think!
Mailing Lists
The key to any top performing direct mail campaign is the mailing list. Before you do anything else, get a strong list of real people that are not only qualified but are also ready to respond to your offer.
- Need a list? Browse our pre-segmented targeted mailing lists or contact us now to build your custom audience!
- Already have a list? Ask our experts about how to target the best prospects with our predictive model scoring.
- Need list hygiene services? Keep it clean with our NCOA and Address Correction solutions.
Print & Mailing Services
Looking for a one-stop shop for your direct mail campaign? At Focus USA we can provide the list as well as the direct mail management solutions to get your campaign off the ground within budget. With over 25 years in the direct marketing business, Focus USA has established long lasting relationships with a number of print and mail partners. Based on the scope of your direct mail project as well as your budget, we can negotiate the best rates for your campaign using our pre-vetted print shop vendors.
Digital Integration
There are a number of ways to bring your direct mail campaign into the digital era. From onboarding your mailing list for digital banner advertising to personalized landing pages for your responders, you can keep the conversation going to increase engagement with your target audience.
Check out this case study on how we were able to help integrate digital marketing tactics into a traditional direct mail program.
Find out how to connect with your direct mail prospect with email marketing, digital marketing, and social media.
